This is the new 2017 edition of Ben Nevis 10 Years, which has a newly designed label since April 2017. It’s funny how a label can be brand-new and look instantly retro at the same time (but probably not on purpose, if you know what I mean).
In fact Ben Nevis distllery is a bit of an outsider: no marketing tricks, outdated website, on the whole a bit forsaken by its Japanese owners (Nikka), with a highly unmodern, often irregular output.
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